You Can Add A “+” Modifier In Front Of The Words In A Broad Match Keyword To:
- override a negative keyword with a positive one
- specify that certain words and their close variants be prioritized
- specify that someone’s search must include certain words or their close variations
- indicate that this keyword should be dynamically inserted in your ad text

You Can Add A “+” Modifier In Front Of The Words In A Broad Match Keyword To:
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