Which of the following would be most useful for optimizing landing pages?
Which of the following would be most useful for optimizing landing pages?
- Pageviews
- Unique Pageviews
- Visits
- Unique Visits
- Bounce Rate
Which of the following would be most useful for optimizing landing pages?
The Correct Answer is:
- Bounce Rate
Explanation: Bounce Rate is the percentage of single-page sessions. If you find a landing page with a high bounce rate, that destination URL might not match the expectation set by your ad text, or it might not have engaging content with a clear navigation path.
You can read more here: https://support.google.com/analytics/answer/2531575?hl=en
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