Which Bidding Option Is Best Suited For An Advertiser Focused On Direct Response Marketinfg Goals?
- Cost–per–interaction (CPI)
- Cost–per–click
- Viewable cost–per–thousand impressions (vCPM)
- Effective cost–per–thousand impressions (eCPM)

Which Bidding Option Is Best Suited For An Advertiser Focused On Direct Response Marketinfg Goals?
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