When reviewing your client’s Search Network campaign, you notice that the ads in one of the ad groups have a low average position.
When reviewing your client’s Search Network campaign, you notice that the ads in one of the ad groups have a low average position. Which flexible bid strategy should you use to help improve the position of these ads?
- Maximize clicks
- Enhance cost-per-click (CPC)
- Target return on ad spend (ROAS)
- Target search page location
When reviewing your client’s Search Network campaign, you notice that the ads in one of the ad groups have a low average position
Correct answer is:
- Target search page location
Explanation:If you notice that an ad in one of the ad groups has a lower average position, Target search page locationthat is an automated bid strategy youshould use to help improve the position of these ads. “Target search page location” is a type of flexible bid strategy that automates bidding across multiple campaigns, ad groups, and keywords to show your ad on the top of the page or on the first page of Google search results.
When reviewing your client’s Search Network campaign, you notice that the ads in one of the ad groups have a low average position
Read more here: https://support.google.com/adwords/answer/6268611?hl=en
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