When It Comes To Email Marketing, What Do We Mean By The Term A/B Testing?
- A/B testing means you can split your contacts alphabetically
- A/B testing means you send the same email twice to the same people
- A/B testing means splitting your audience and sending each of them a different variation of your email
- A/B testing means it is spell checked and proofed, prior to hitting send

When It Comes To Email Marketing, What Do We Mean By The Term A/B Testing?
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