What Information Does A Target Cost-Per-Acquisition (CPA) Bid Strategy Need In Order To Find The Optimal Cost-Per-Click (CPC) Bid For An Ad Each Time It’s Eligible To Appear?

What Information Does A Target Cost-Per-Acquisition (CPA) Bid Strategy Need In Order To Find The Optimal Cost-Per-Click (CPC) Bid For An Ad Each Time It’s Eligible To Appear?

  • Forecast data
  • Manual bid changes
  • Test conversions
  • Historical conversion data
What Information Does A Target Cost-Per-Acquisition (CPA) Bid Strategy Need In Order To Find The Optimal Cost-Per-Click (CPC) Bid For An Ad Each Time It’s Eligible To Appear?

What Information Does A Target Cost-Per-Acquisition (CPA) Bid Strategy Need In Order To Find The Optimal Cost-Per-Click (CPC) Bid For An Ad Each Time It’s Eligible To Appear?

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