Marissa Is The Marketing Lead For A Popular Free-To-Play Mobile Game. Her Goal Is To Increase Revenue That Her Company Earns From In-Game Purchases. What Should Marissa Optimize For In Her Universal App Campaign?

Marissa Is The Marketing Lead For A Popular Free-To-Play Mobile Game. Her Goal Is To Increase Revenue That Her Company Earns From In-Game Purchases. What Should Marissa Optimize For In Her Universal App Campaign?

On Marissa Is The Marketing Lead For A Popular Free-To-Play Mobile Game. Her Goal Is To Increase Revenue That Her Company Earns From In-Game Purchases. What Should Marissa Optimize For In Her Universal App Campaign?
  • Target cost per install (tCPI)
  • Get new users for her app.
  • Get new users who most likely complete in-app actions.
  • Google Play Store optimization
Marissa Is The Marketing Lead For A Popular Free-To-Play Mobile Game. Her Goal Is To Increase Revenue That Her Company Earns From In-Game Purchases. What Should Marissa Optimize For In Her Universal App Campaign?

Marissa Is The Marketing Lead For A Popular Free-To-Play Mobile Game. Her Goal Is To Increase Revenue That Her Company Earns From In-Game Purchases. What Should Marissa Optimize For In Her Universal App Campaign?

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