Include keywords in Ad text to improve ad group performance

Include keywords in Ad text to improve ad group performance

To improve the performance of an ad group on the Search Network, advertisers should create ad groups containing:

  • Keywords that are also included in the ad text.
  • Destination URLs set at the ad group level.
  • At least 50 keywords.
  • Managed placements and keywords.
Include keywords in Ad text to improve ad group performance

Include keywords in Ad text to improve ad group performance

The correct answer is:

  • Keywords that are also included in the ad text.

Explanation: Use ad groups to organize your ads by a common theme, such as the types of products or services you want to advertise.

You can read more here: https://support.google.com/Google Ads/answer/2375404

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