If someone clicks a TrueView video discovery ad thumbnail, where do they land?

If someone clicks a TrueView video discovery ad thumbnail, where do they land?

If someone clicks a TrueView video discovery ad thumbnail, where do they land?

  • The advertiser’s website
  • The advertiser’s YouTube Masthead
  • The ad’s destination URL
  • The video on the YouTube watch page or advertiser’s channel
If someone clicks a TrueView video discovery ad thumbnail, where do they land?

If someone clicks a TrueView video discovery ad thumbnail, where do they land?

Correct answer is:

  • The video on the YouTube watch page or advertiser’s channel

Explanation: Discovery ads always serve one purpose — to encourage users to click and watch. To encourage those behaviors, these ads rely on clever repurposing of two creative elements: the thumbnail and text.

The video plays on the YouTube Watch page or on your channel page.

Where can the ads appear?

  • On YouTube search results
  • Alongside related YouTube videos
  • On the YouTube mobile homepage
If someone clicks a TrueView video discovery ad thumbnail, where do they land?

If someone clicks a TrueView video discovery ad thumbnail, where do they land?

Read more here: https://support.google.com/google-ads/answer/2375464

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