How Would You Explain The Importance Of Ad Impressions To A Client Who’s Concerned That Her Search Network Campaign Is Generating Impressions But No Clicks?
- They can help her calculate how often someone clicked on her ad and then converted
- They can give her an idea of how often her ad is shown to potential customers
- They can give her an idea of how often someone clicked on her ad
- They can help her evaluate how engaging her ad is to potential customers

How Would You Explain The Importance Of Ad Impressions To A Client Who’s Concerned That Her Search Network Campaign Is Generating Impressions But No Clicks?
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