How would you determine the mobile ecommerce conversion rate for paid traffic (CPC)?

How would you determine the mobile ecommerce conversion rate for paid traffic (CPC)?

How would you determine the mobile ecommerce conversion rate for paid traffic (CPC)?

  • Go to Audience > Mobile > Overview. Add a secondary dimension showing Traffic type in order to see the traffic coming from paid search
  • Go to Acquisition > All traffic > Channels. Add a secondary dimension showing device category in order to see the paid search traffic coming from mobile
  • Both A and B are correct steps for determining the mobile ecommerce conversion rate for paid traffic
  • In Analytics you can only see traffic coming from desktop or from Mobile/tablet together. There is no way you can see mobile traffic only
How would you determine the mobile ecommerce conversion rate for paid traffic (CPC)?

How would you determine the mobile ecommerce conversion rate for paid traffic (CPC)?

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