After Segmenting Your Client’s Conversion Data For A Shopping Campaign, You See That Mobile Is Driving 10 Percent Of Sales. What Should You Do To Optimize The Campaign For This Client, A Children’s Clothing Retailer That Sells Its Merchandise Online And In Stores?

After Segmenting Your Client’s Conversion Data For A Shopping Campaign, You See That Mobile Is Driving 10 Percent Of Sales. What Should You Do To Optimize The Campaign For This Client, A Children’s Clothing Retailer That Sells Its Merchandise Online And In Stores?

  • Set a mobile bid adjustment that accounts for the amount in sales that mobile is driving
  • Create separate Shopping campaigns for desktop and mobile, budgeting the same amount for each campaign
  • Create a separate Shopping campaign for mobile targeted to locations where your client has a physical store
  • Set a desktop bid adjustment that accounts for the amount in sales that mobile is driving
After Segmenting Your Client’s Conversion Data For A Shopping Campaign, You See That Mobile Is Driving 10 Percent Of Sales. What Should You Do To Optimize The Campaign For This Client, A Children’s Clothing Retailer That Sells Its Merchandise Online And In Stores?

After Segmenting Your Client’s Conversion Data For A Shopping Campaign, You See That Mobile Is Driving 10 Percent Of Sales. What Should You Do To Optimize The Campaign For This Client, A Children’s Clothing Retailer That Sells Its Merchandise Online And In Stores?

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